Get ready for a bold new era with the iPhone 18 Pro! Apple is shaking things up with a rumored deep red finish, a color never seen before on a Pro model. This move could spark a trend, especially after the success of the iPhone 17 Pro's Cosmic Orange. But here's where it gets controversial: Apple's foldable device is said to be taking a more conservative approach with conventional colors, unlike Samsung's brighter Galaxy Z Flip and Fold lines.
According to Bloomberg's Mark Gurman, Apple has been testing this deep red, a shade that's more like a rich burgundy. It's a far cry from the bright (PRODUCT)RED option of the iPhone 14 and 14 Plus back in 2022. Earlier rumors of purple and brown were likely just variations of this red theme, suggesting Apple has been focused on perfecting this one color.
Apple's recent Pro models have stuck to safe, muted tones like gray, gold, blue, and titanium. But with the iPhone 18 Pro, they're embracing a bolder direction.
The iPhone 18 Pro models are expected to be unveiled alongside Apple's new foldable iPhone in September. This marks a significant shift in Apple's color strategy, and it will be interesting to see how consumers react. Will this deep red become a new favorite, or will some prefer the more playful colors of competitors? Let us know your thoughts in the comments!